Eat Local Limited

(“we”, “our”, “us” or “Eat Local”) is committed to protecting the privacy of all users of our website eatlocal.co.uk, or mobile applications (together, the “Sites”). Please read the following privacy policy that explains how we use and protect your information. We’ll be the “data controller” of the information you provide to us.

Contact Details

If you have any queries or requests concerning this privacy policy or how we handle your data more generally, please get in touch with us using the following details.

  • By contacting our general customer services team at: support@eatlocal.co.uk
  • By contacting our Data Protection Officer: dpo@eatlocal.co.uk

How We Collect Your Information

We collect your personal information when you interact with us or use our services, such as when you sign up to our newsletter. We also look at how visitors use our site, to help us improve our services and optimise customer experience.

We collect information:

  • when you create an account with us or you change your account settings;
  • when you signup to our newsletter
  • when you contact us directly via email, phone, post, message or via our chat function; and
  • when you browse and use our site (before and after you create an account with us).

We also collect information from third party sites, such as advertising platforms and our fraud detection provider.

Use Of Your Information

We will only process the data we collect about you if there is a reason for doing so, and if that reason is permitted under data protection law. We will have a lawful basis for processing your information: if we need to process your information in order to provide you with the service you have requested or to enter into a contract; we have your consent; we have a justifiable reason for processing your data; or we are under a legal obligation to do so.

Where we need to in order to provide you with the service you have requested or to enter into a contract, we use your information:

  • to enable us to provide you with access to the relevant parts of our sites;
  • to supply the services you have requested;
  • to enable us to collect payment from you; and
  • to contact you where necessary concerning our services, such as to resolve issues you may have with our sites.

We also process your data where we have a justifiable reason for doing so— for example personalisation of our service, including processing data to make it easier and faster for you to place orders. We have listed these reasons below:

  • to improve the effectiveness and quality of service that our customers can expect from us in the future;
  • to tailor content that we or our third party restaurant or advertising partners display to you, for example so that we can show you restaurants which are in your area or make sure you see the advertising which is most relevant to you, based on characteristics determined by us;
  • to enable our customer support team to help you with any enquiries or complaints in the most efficient way possible;
  • to contact you for your views and feedback on our services and to notify you if there are any important changes or developments to the sites or our services, including letting you know that our services are operating in a new area, where you have asked us to do so;
  • to analyse your activity on the sites so that we can administer, support, improve and develop our business and for statistical and analytical purposes and to help us to prevent fraud;
  • to enforce our contractual terms with you and any other agreement, and for the exercise or defence of legal claims and to protect the rights of Eat Local, restaurant partners or others (including to prevent fraud);
  • if you submit comments and feedback regarding the sites and the services, we may use such comments and feedback on the Sites and in any marketing or advertising materials. We will only identify you for this purpose by your first name and the city in which you live; and
  • where you have chosen to receive push notifications from us through our mobile application, we may send you push notifications relating to the services that you have requested from us and information about our services and offers. You can choose to stop receiving push notifications from us at any time by changing your preferences on your mobile device or by getting in touch (see Contact Details).

We will also analyse data about your use of our services from your location data to create profiles relating to you and for you. This means that we may make certain assumptions about what you may be interested in and use this, for example, to send you more tailored marketing communications, to present you with restaurants that we think you will prefer, or to let you know about special offers or products which we think you may be interested in. This activity is referred to as profiling. You have certain rights in relation to this type of processing. Please see ‘Your Rights’ section below for more information.

Where we rely on legitimate interest as a basis for processing your personal information, we carry out a ‘balancing test’ to ensure that our processing is necessary and that your fundamental rights of privacy are not outweighed by our legitimate interests. You can find out more information about these balancing tests by contacting us using the details above.

Use Of Cookies

This website does not store any information that would, on its own, allow us to identify individual users. Any cookies that may be used by this website are used only on a per session basis.
Cookies are not shared with any third parties.

Third-party cookies
Third-party cookies enable visitors to our website to see and interact with content such as videos and advertising provided to us by other companies. The same cookies can also help us with website analytics. More on that a little later.

Session and persistent cookies
As with most websites, we also use ‘session cookies’, which exist only for the length of time that you visit our site and are deleted once you close your browser, along with ‘permanent cookies’ also known as ‘persistent cookies’ which remain stored on your browser ready for use the next time you visit our website.

Essential cookies
These are required to help you access secure areas (such as your customer account pages) and to use great features like our shopping basket. Essential cookies are critical because you can’t access these services without them.

Performance and functionality cookies
These cookies ensure the display of handy features such as maps and videos. We love them because they help to enhance the performance and functionality of our website, and we want the time you spend on our site to be both useful and engaging.

Analytics and customisation cookies
We use analytics and customisation cookies to gather information on how the website is being used by our visitors and to discover how popular our marketing campaigns are. We also use the data we get to help customise the website for you and make the content you see as relevant as possible.

Advertising cookies
Advertising cookies are used to ensure that we only show you the adverts and messages we think you will want to see. Cleverly, they also help us to restrict the number of times you see the same advert, ensure the ad is properly displayed.

Social networking cookies
As the name suggests, Social Networking Cookies allow visitors like you to share our pages and content through third-party social networking websites. Why not put them to the test and share this page when you finish reading it?

Direct Marketing

Where you have given your consent or where we have a justifiable reason for doing so (and are permitted to do so by law) we will use your information to let you know about our other products and services that may be of interest to you and we may contact you to do so by email or phone. You can control your email marketing preferences by emailing info@eatlocal.co.uk

Retention Of Your Information

We will not retain your information for any longer than we think is necessary.

Information that we collect will be retained for as long as needed to fulfil the purposes outlined in the ‘Use of my information’ section above, in line with our legitimate interest or for a period specifically required by applicable regulations or laws, such as retaining the information for regulatory reporting purposes.

When determining the relevant retention periods, we will take into account factors including:

  • our contractual obligations and rights in relation to the information involved;
  • legal obligation(s) under applicable law to retain data for a certain period of time;
  • statute of limitations under applicable law(s);
  • our legitimate interests where we have carried out balancing tests (see section on ‘How we use your personal information’ above);
  • (potential) disputes; and
  • guidelines issued by relevant data protection authorities.

Otherwise, we securely erase your information where we no longer require your information for the purposes collected.

Security

We adopt robust technologies and policies to ensure the personal information we hold about you is suitably protected.

We take steps to protect your information from unauthorised access and against unlawful processing, accidental loss, destruction and damage.

Where you have chosen a password that allows you to access certain parts of the sites, you are responsible for keeping this password confidential. We advise you not to share your password with anyone.

Unfortunately, the transmission of information via the internet is not completely secure. Although we will take steps to protect your information, we cannot guarantee the security of your data transmitted to the Sites; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.

Your Rights

Under data protection law, you may have a number of rights concerning the data we hold about you. If you wish to exercise any of these rights, please contact our Data Protection Officer using the contact details set out above. For additional information on your rights please contact your data protection authority and see below.

The right to be informed.You have the right to be provided with clear, transparent and easily understandable information about how we use your information and your rights. This is why we’re providing you with the information in this policy.

The right of access.You have the right to obtain access to your information (if we’re processing it). This will enable you, for example, to check that we’re using your information in accordance with data protection law. If you wish to access the information we hold about you in this way, please get in touch (see Contact Details).

The right to rectification. You are entitled to have your information corrected if it is inaccurate or incomplete. You can request that we rectify any errors in information that we hold by contacting us (see Contact Details).

The right to erasure.This is also known as ‘the right to be forgotten’ and, in simple terms, enables you to request the deletion or removal of certain of the information that we hold about you by contacting us (see Contact Details).

The right to restrict processing.You have rights to ‘block’ or ‘suppress’ further use of your information. When processing is restricted, we can still store your information, but will not use it further.

The right to data portability.You have the right to obtain your personal information in an accessible and transferable format so that you can re-use it for your own purposes across different service providers. This is not a general right however and there are exceptions. To learn more please get in touch (see Contact Details).

The right to lodge a complaint.You have the right to lodge a complaint about the way we handle or process your information with the national data protection authority.

The right to withdraw consent.If you have given your consent to anything we do with your information (i.e. we rely on consent as a legal basis for processing your information), you have the right to withdraw that consent at any time. You can do this by contacting us (see Contact Details). Withdrawing consent will not however make unlawful our use of your information while consent had been apparent.

Changes To Our Privacy Policy

Any changes to our privacy policy will be posted to the Sites and, where appropriate, we will notify you of the changes for example by email or push notification.

Complaints

If you’re not satisfied with our response to any complaint or believe our processing of your information does not comply with data protection law, you can make a complaint to the Information Commissioner’s Office (ICO) using the following details:

Address: Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF

Telephone number: 0303 123 1113

Website: www.ico.org.uk

Eat Local Limited, Earlsfield Business Centre, 9 Lydden Rd, London, SW18 4LT, United Kingdom